PROPVERITY.STUDIO
HomeHow product video production works

A CLEAR PRODUCTION PROCESS

Your product.
A professional video.

We develop the idea, generate moving scenes with AI and edit them into a focused product ad. Human creative direction and product checks run through every stage, from your brief to the final advertising files.

  1. 01

    Brief & references

    Tell us about the product, audience, message and intended channels. We review your images and rights, test feasibility, then agree on scope and timing.

    You approve: the quote and product references.
  2. 02

    Concept & storyboard

    We develop the opening hook, scenes and product finish. Claims must be supported by your product information. The approved storyboard guides generation.

    You approve: the idea and shot plan.
  3. 03

    Generate, edit & review

    We generate video scenes, select usable takes and edit the ad. We check product identity and continuity, then gather your feedback in one clear list.

    You approve: the draft and revision list.
  4. 04

    Finish & deliver

    We finalise captions, sound and the agreed exports. Usage rights and any third-party licence restrictions are documented for delivery.

    You approve: the final version and agreed payment.

PREPARE YOUR BRIEF

The assets we need.

  • Clear product images from relevant angles.
  • Your logo, colours and permitted fonts.
  • A product link and verified product characteristics.
  • Audience, one main message and a next step.
  • Usage rights for supplied images, audio and other assets.
  • One contact who brings feedback together.

CHECK BEFORE GENERATING

Product accuracy comes first.

AI video can change shapes, labels or details between frames. We review those changes against approved references and discard unusable takes.

Complex mechanisms and exact demonstrations need a feasibility test first. Timing is agreed after reviewing the assets; no sales result or fixed delivery deadline is promised here.

Read the AI video ad brief guide ↗

Your production questions.

What does AI-generated mean?

AI video tools generate moving scenes from an approved direction and references. Human work includes the concept, prompt direction, take selection, editing, captions, sound and quality control. The current ad concepts are reference images; they are not presented as finished video ads.

Can we work without calls?

The planned process can be managed in writing. A call is optional if it helps resolve a complex brief.

What counts as a revision?

One revision round is one consolidated list of changes within the approved concept. A new idea or expanded scenes may require a separate quote. Our own mistakes and departures from the approved brief are corrected without consuming a revision round.

What happens after I send a brief?

Your enquiry is saved for the studio to review. You can also create a client account to keep briefs and feedback together. A quote and production agreement are arranged separately; there is no automatic checkout.

START WITH A BRIEF

Your product deserves a clear story.

We review your product assets and agree on the concept, scope and timeline before production.

Tell us about your project ↗